
Case Study
Client: Bud’s Engine Machining & Truck Center
Industry: Heavy-Duty Diesel Truck & Engine Repair
Location: Deptford Township, New Jersey
Website: Bud's trucking

Website Redesign

SEO Optimization

Hosting & Maintenance

Email Marketing
Bud’s Engine Machining & Truck Center
Background
Established in 1975, Bud’s Engine Machining & Truck Center is a family-owned business specializing in diesel engine and heavy-duty commercial truck repair. Serving Deptford Township and the broader South Jersey area, they offer a comprehensive range of services, including engine machining, computerized alignments, custom welding, and 24/7 roadside assistance. Despite their extensive experience and service offerings, Bud's lacked a modern digital presence to effectively reach and engage their target audience.
Our Approach
Spartan Digital collaborated with Bud’s to develop a robust online platform that reflects their expertise and commitment to quality service. Our strategy included:

- Website Design & Development: Creating a responsive, user-friendly website that showcases their full suite of services, certifications, and commitment to customer satisfaction.

- Hosting & Management: Providing secure and reliable hosting solutions to ensure optimal website performance and uptime.

- Email Marketing:Implementing targeted email campaigns through Constant Contact to keep clients informed about services, promotions, and industry news.

- Local SEO Optimization:Enhancing their online visibility in Deptford and surrounding areas by optimizing website content, meta descriptions, and leveraging local business directories.
Results
Post-launch, Bud’s Engine Machining & Truck Center experienced increased website traffic and higher engagement rates. The new digital platform has improved their online visibility, making it easier for potential clients in Deptford and South Jersey to discover and connect with their services. The email marketing campaigns have also fostered stronger relationships with existing customers, leading to repeat business and referrals.